Hi, I'm Kieran Mathew

I'm a Canadian entrepreneur based in Los Angeles. I run Equip Foods, a real-food supplement brand known for its grass-fed beef protein powder that tastes like dessert, Prime Protein. Since taking over operations in 2021, we've scaled top line and bottom line by 30X+ from low seven figures in net sales to mid eight figures. We're an extremely lean team with <10 FTE's, optimizing for sustainable, profitable growth.Prior to Equip, I founded Amplify, a marketing services business that helped CPG brands grow in the student market. I started the company in university, dropped out, and ran it for about six years. We earned business from the likes of Unilever, Procter & Gamble, L'Oréal, PepsiCo, Lyft, Nestle, Molson-Coors, and Popeyes. We were fortunate to employ over 3500 students. I was named to both the Forbes 30 Under 30 and Adweek Young Influentials lists for our work.Equip-aside, I serve as an investor and advisor to CPG brands. When not staring at a computer screen, I run a lot (around 3000 miles a year), meditate, read, golf, and cook.